The event

“Culture as an Economic Driver in the New AgoraEU Programme”is the event promoted by the Belgian-Italian Chamber of Commerce in collaboration with institutional partners and European clusters, dedicated to the strategic role of culture in strengthening the competitiveness and resilience of the European Union.

The meeting will present two initiatives co-financed by the European Union —GELATOn the ROADandCR.EU.IN. HERITAGE— as concrete examples of how cultural heritage and the cultural and creative industries can generate growth, employment, innovation, and territorial competitiveness along the entire value chain.

Through discussions with representatives from the European Parliament, the European Commission, and executive agencies, the debate will explore the positioning of culture in the future financial framework 2028–2034 and in the programmeAgoraEU, exploring synergies with policies for SMEs, sustainable tourism, and territorial value chains.

The event is designed as a structured dialogue space between policymakers, businesses, clusters, and European stakeholders, aiming to consolidate cultural heritage as a systemic asset for the competitiveness and sustainable growth of Europe.

The list of speakers and the detailed agenda will be communicated shortly on this page.

Registration

Participation is freesubject to mandatory registration.

The in-person places at the European Parliament arelimitedand will be allocated on a first-come, first-served basis. An official confirmation will be sent via email to registered participants, along with logistical information and access details.

Language and format

The event will take place in a hybrid format inEnglish. 

The link for streaming participation will be sent to participants before the start of the event, subject to registration. 

Processing of personal data

The personal data provided during registration will be processed solely for organisational and event management purposes, in compliance with the current European data protection legislation (EU Regulation 2016/679 – GDPR). The data will not be disclosed to third parties and will be retained for the time strictly necessary for the management of the initiative.

By proceeding with the registration, the participant declares to have readthe information on the processing of personal data.